Digital Marketing Training with Koperasi Waloi Oondotan Pitas

Koperasi Waloi Oondotan requested assistance from Sabah Tourism Board to conduct a tourism awareness talk for the community. In conjunction with that, the STB Product Division proposed that a workshop be organized to benefit the members of the association.

A digital training workshop was conducted with the attendance of 24 participants, comprised of those who are keen to start a tourism product, homestay owners, and restaurant and catering business owners. The participants were from Koperasi Waloi Oondotan, Koperasi Malubang, and Piniapat Hill.

Attendees were exposed to modules on how to set up a business email, Instagram, and Facebook account, how to insert captions for traction, and a basic photography tutorial. To add value to the 2-day workshop, a presentation on food and beverage preparation was also included. The objectives of the training were to equip the community with knowledge on how they can market, promote, and gain revenue using the various digital platforms.