Brand Guidelines

LOGOS AND USAGE

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SABAH TOURISM CORPORATE LOGO

The Sabah Tourism Board corporate logo is used to identify the Sabah State Government's official destination marketing authority.

Sabah Tourism Board's corporate logo shall not be utilized unless permission has been granted by Sabah Tourism Board.

Brochure
DESTINATION LOGO: ENCHANTING SABAH

The current destination logo of Enchanting Sabah, may be used by industry stakeholders in destination promotion collateral.

Other industries who wish to utilize this logo must attain written permission.

Utilizing this logo does not imply that Sabah Tourism Board supports or is aware of the ongoing promotion or event. This logo is meant to collaboratively promote Sabah as a tourism destination.

Brochure
DESTINATION LOGO: ENCHANTING SABAH

Responsive destination logo. This logo is only meant for online usage for websites or mobile apps.

The destination logo conditions apply.

Sabah Tourism Board Industry Newsletter
RURAL TOURISM LOGO

The Rural Tourism / Community Based Tourism Logo is to identify Products and Services in this category.

The Rural Tourism / Community Based Tourism logo may only be used with permission from the organization on any placement other than promotional material.

Launched in January 2020, the current destination tagline, Enchanting Sabah intends to showcase Sabah's gems from our clear blue skies and waters, our rich and diverse culture, our signatures of the destination; nature, wildlife and underwater biodiversity.
Sabah Tourism Board Industry Newsletter
Sabah Tourism Board Industry Newsletter